The quest for the holy grail?
Looking for the next-big-thing is like going on a quest for the holy grail. You don't always find it, but the journey changes you every time.
As the world is getting increasingly out of whack, it seems clear that we need a lot of next-big-thing solutions to move us all forward.
These can be hard to find, however, and even if you do, you still have to find the resources within to make them reality.
Innovation is a big part of it, but it's not enough in itself. It takes massive will power to implement something entirely new, and if you are not aligned with it deep inside, it's probably not going to happen.